Nuñez

Stephanie

Branding, Typography, Logo Design

My Love

Be Free

PROJECT 06 of 11

The Brief

The identity needed to feel like a space for becoming rather than a traditional wellness brand: joyful, freeing, and emotionally grounded, with playful movement and butterfly symbolism flexible enough to grow across events, social content, workshops, and future offerings.

Be Free My Love is a nurturing, expressive collective for women — especially women of color — seeking restoration, creative play, and meaningful connection through community.

One mark, many ways to bloom

Butterflies orbit the hand-drawn circle — shifting across soft pastels so the identity can flex with different events, experiences, and community offerings.

Logo System